Blog, News & Styling Tips

My Personal Style: Take A Little Coffee Break September 18 2016, 6 Comments

The importance of rituals... I guess the need for ritual is a basic human instinct, as urgent as our need for food, shelter and love. Everybody, everywhere seems to be busy and stress is becoming an assumption of modern life. So, it's important to take time for yourself, even if only half an our a day. I always love to take some time while being busy in Ljubljana city center and just take a little coffee break, sit down, relax and observe the people rushing around, some dressed really well and therefore being my inspiration and food for my soul... So, here I am, taking some time off during a busy day, wearing my absolute favorites: The Lie by JPZ statement shirt from SS 16 CiTy cHiC collection & black croc shopper with this amazing leopard coat from the latest FW 16/17 Haute Hippie collection. Yes, always, every fall, there is a leopard trend fashioistas just can't avoid, making it urban, edgy and super cool! 

XOXOXO JPZ

WEARING:

THE LIE BY JPZ shirt, belt, coat & bag
YVES SAINT LAURENT earrings
CELINE sunnies
ZARA jeans
BVLGARI rings
CALVIN KLEIN ring
Custom made golden bangles
ALESSI GIOELLI rose gold bracelet
White gold with diamonds peace bracelet
Evil eye golden bracelet
Link glden bracelet
Vintage golden bracelets
ZLATARSTVO OROŽ golden bracelets
JIMMY CHOO pumps


Discover The Lie by JPZ FALL WINTER 2016/2017 Haute Hippie Collection September 02 2016, 2 Comments

This The Lie by JPZ season 70’s fashion is making a comeback and becomes the focal point of The Lie by JPZ FALL WINTER 2016/2017 Haute Hippie collection.
From rock goddess in metallic and fringed details to haute hippie with flared trousers, ruffle jackets, bell sleeve dresses, unique fur pieces and lace blouses, placed in chic atmosphere, The Lie by JPZ woman loves to provoke and show off her figure while still keeping a sophisticated allure.
Make it as bold or subtle as you like, implementing one 70’s piece at a time is our favourite way to channel your inner 70’s goddess this season.

Join us on a hippie-lux journey, embrace the retro-glam silhouettes and welcome a nonchalant charm into your fall and winter wardrobe.


My Personal Style: Beachin' With Statement Belt August 28 2016, 0 Comments

Statement belt is certainly an accessory that can make any look glamorous in an instant. Also, when we come down to beach outfits. I like to keep it simple, with a nice bikini and cool tunic or scarf, but it's the belt, along with other accessories - if you dare to go a bit further, that will add that extra bit of style to your look. So, fill your closet with outstanding waist pieces and take your beach look to the next level by slipping on that gorgeous belt. 

Oh, an don’t forget – you can still shop your favourite The Lie by JPZ straw bag styles, up to 20% off!!!

XOXOXO JPZ

WEARING:

THE LIE BY JPZ 14k golden ring bracelet, belt, silk scarf & straw bag
Hat found on local beach market in Alicante
CALVIN KLEIN ring
BVLGARI rings
Custom made golden bangles
ALESSI GIOELLI rose gold bracelet
White gold with diamonds peace bracelet
ZLATARNA CELJE infinity rose gold bracelet
Evil eye golden & rose gold bracelets
CELINE sunnies
GUCCI sandals


Travel Diary: Romania Part 2 - Clubbing August 14 2016, 1 Comment

I’ve seen a lot of the world and visited many parties. But, no one does it better than the Romanians. I love club Loft in Bucharest. It’s the perfect fusion of amazing kitchen, bar, breath taking architecture, good music and amazing party. The concept of dining which slowly transforms to partying is simply the best for me. With this original concept Loft generates its own special energy. Like they say – to truly understand what Loft is all about, you have to be there at least once. And I promise – you won’t regret it! There, you truly start to realize that dining could happen at a spiritual level.
So, now being at Mamaia beach, very well known for amazing beach clubs, visiting Loft Mamaia was a must. They open at 3PM, serving amazing drinks and lunch and eating delicious food spontaneously turns into a party. Yes, the art is, that you barely notice transition…
And what is party without amazing friends? Meet my party animal, The Lie by JPZ Stylemaker Buta Oana Elena! I guess I am a very lucky person. Through my work as a designer, I’ve met so many amazing women that became my great source of inspiration. But some of this relationships turned to great friendships and Oana with her Otto are certainly one of them.
Visiting a beach club also demands a slightly different type of beach outfit. I love to work around a simple bikini, elevating it with silk tunic or scarf, belt, clutch and a lot of jewellery. Jewellery stack stack stack + layer layer layer was a key outfit component this time and I just loved the classic yet sexy result I achieved with it in the end. On the other hand - I loved how Oana worked around a simple white t-shirt, making her statement bra with The Lie by JPZ belt & fringed clutch the focal point of her look. Chic with a sprinkle of boho and a lot, a lot of sexy, Oana surely makes one of our favourite The Lie by JPZ Stylemakers!

XOXOXO JPZ

WEARING:

THE LIE BY JPZ silk tunic, belt, leather choker, earrings & clutch
Bikini found in a little boutique on Caribbean island of St.Marteen
BVLGARI rings
White gold and silver jewellery from all over the world
CELINE sunnies
CARVELA KURT GEIGER sandals

THE LIE BY JPZ STYLEMAKER BUTA OANA ELENA WEARING:

THE LIE BY JPZ belt, choker & clutch


My Personal Style: Desert Statements May 20 2016, 3 Comments

Desert statements in the Red Rock Valley... 
I guess words can not describe how much I love the photogenic nature of Nevada state. It
 is located in a mountainous region that includes vast semiarid grasslands and sandy alkali deserts and it is one of the most beautiful places to take amazing pictures - light, colours, sky - everything is just perfect.  Last time while in Las Vegas, we've been exploring the Red Rock Valley, and the scenery was just right for a chic black & white outfit with our playful clutch and statement fur trimmed jacket from FW 2014 From Russia With Love Collection.

XOXOXO JPZ

WEARING:

THE LIE BY JPZ top, skirt, fur trimmed jacket & bag
CALVIN KLEIN ring
BVLGARI rings
Evil eye motif silver bracelet
GUCCI heart bracelet
DOLCE & GABBANA sunnies
RAYMOND WEIL vintage watch
LE SILLA over the knee suede boots

Shop Tassel Pochette Green Lizard & Sexy Red Zebra


Valentine's Day 2016 Gift Guide: Pssssssst, Tell To Your Boyfriend February 10 2016, 2 Comments

It's almost here - the most "in love" day of the year! You know, you just have to wear something red for Valentine's Day, right? Pssssst, tell to your boyfriend and have a perfect Valentine's with The Lie by JPZ chicest reds!
Add a splash of bright colour to your evening outfit with our Evening Envelope Bloody Mary and be prepared for this eye-catching clutch to transform your evening look in an instant.
You can wear our neat Small Shoulder & Cross Body Clutch Strawberry Red across the body or on the shoulder with a long gold chain strap. The adjustable chunky chain inspired hardware will add an urban attitude to your elegant look.
Crafted from soft glossy leather, our Bloody Mary Candy Wallet with golden designer plaque is a stylish and sophisticated essential. With multiple compartments and slots to keep your credit cards safe it is spacious enough to keep you organized during a busy day and in the evening, you can use it as cutest little clutch.
Our Sexy Red Biker Gloves from finest lamb leather are a sublime addition to your Valentine's wardrobe. Style with a wool coat, cashmere scarf and a statement bag for a luxe finish.
Luxurious fox Fur Pom Pom Chilli Red bag charm in bold red hue with golden metal buckle will add a special touch to any bag. So, step out of the crowd and add that pop of colour to your statement bag with this super cute and oversized chic accessory.
Fashion Tote Bloody Mary tote is the perfect choice for your city or getaway look. Elegant and stylish design combined with powerful red color will bring energy to your outfit while detachable chain with leather tassel lets you alternate your look.
With eye-catching red leather and playful gems, our cute Sexy Red Treasure Pochette demand to be the focal point of your look. Add a hint of attitude to your evening outfit and shine the night away.
Add polish to your look with our beautiful Sexy Red and Bloody Mary Babydoll Skinny Belt . Made from the finest soft leather with adjustable buckle fastening is long enough to wrap it around your waist or hips with your favorite pair of pants. Sparkling buckle is just the kind of detail for oh so wanted wow factor.
Beautiful red patent leather tassel on fine golden plated chain will elevate any look, whether you'll wear it with casual or elegant outfit.
Large timeless Classic Tote Bloody Mary in bold red patent leather is the absolute must-have. It is an elegant way to carry your daily essentials and the ultimate investment in the feminine sophistication. With it, you surely won't be left unnoticed.
This Valentine's, go for our beautiful Sexy Fringed Drama Shoulder & Cross Body Bag Sexy Red Golden Combo and fall in love with the movement drama, created by long leather fringes. With detachable chain, it can be worn in hand, on a shoulder and across the body. Fringes, bold bloody red colour and eye-catching golden hardware are those statement details that will make everybody go WOW this Valentine's!

Lots of love, XOXOXO

JPZ


My Personal Style: Warm Weather Getaway - Las Vegas February 04 2016, 6 Comments

The cold weather has us seriously craving summer sunshine and warm weather getaways. There are different warm weather escapes - tropical, more relaxed ones, with retro, boho chic inspired looks and those in the cities and luxurious resorts, where you just can't resist throwing on some sexy but sophisticated looks. Let’s be honest, my dear fashionistas, the sun is what draws you to the destination, but the resort wear is what really makes it feel extra special, right? For me, my beloved Las Vegas is always a good idea and it's a kind of destination, where you can really go for overdressed looks 24:7, with no hard feelings, even when sipping cocktails by gorgeous Venetian pool. So elevating a simple black bikini with The Lie by JPZ silk tunic, silver belt and bag and some statement old Hollywood inspired chunky jewellery from all over the world (as many of you already know, I absolutely love jewellery, it's the key piece of my personal style, I am collecting it and I wear it all the time, even in my sleep. It's the way you stack your bangles and rings together, the way you layer your necklaces and the way you mix and match different styles of jewellery, that gives that something extra to you, your gestures and your overall appearance) was just the right recipe for styling an iconic, chic pool look.

XOXOXO JPZ

WEARING:

THE LIE BY JPZ silk tunic, turban, belt & bag
Silver rings with cubic zirconia
BVLGARI rings
Silver heart and Fatima palm bracelet
Silver panther cuff with cubic zirconia from Thailand
Silver linked bracelet from Amsterdam
Silver and white enamel glass panther bracelet from Rome
Silver drop earrings with cubic zirconia from Las Vegas
ESCADA sunglasses
JIMMY CHOO sandals


My Personal Style: Camel Jacket February 01 2016, 4 Comments

Camel & black is a classic combination that never goes out of style. It's elegant and sexy yet very simple and sophisticated. It's the kind of combo that always saves you, when you run out of imagination, still want to impress and do not want to be in black from head to toe (because all black outfits are the ones, that also always work perfectly). So, having a camel coat or jacket in your closet are one of those essential pieces that are worth investing in. While in spring and fall a simple camel coat is exactly what you need, you can play a little bit more in the winter and choose a short, retro inspired jacket variation trimmed with fur, such as our The Lie by JPZ statement must have piece (now on sale, for more info, contact us at jpz@jpz.si)!

XOXOXO JPZ

WEARING:

THE LIE BY JPZ belt, bag, fur bag charm, choker, skirt & jacket
CAKVIN KLEIN ring
BVLGARI rings
GUCCI heart bracelet
Vintage golden & evil eye bracelet
RAYMOND WEIL vintage watch
DOLCE & GABBANA sunglasses
JIMMY CHOO pumps


My Personal Style: The Hottest Fashion Colour Right Now and The Hottest Coat Right Now January 19 2016, 4 Comments

The slightly dusty yellow colour was a true hit on the red carpet at the Golden Globe 2016 a week ago and while celebrities like Jennifer Lopez showed us how to rock it on a red carpet, here at The Lie by JPZ we surely know how to wear it any day! Our statement ruffled coat from Fall Winter 2015/2016 collection is an absolute stunner, a true statement piece, that will elevate any look. I love it, wear it all the time and here is an example of an elegant, yet still edgy look for a busy working day. I pried it with extremely cool leather skirt, also from FW 15/16 collection and black and white satin blouse from our SS 15 collection. I added another two statement to complete the look - our chunky wide belt and the cutest black and white cross body bag from calf skin.
So ladies, do you dare?

XOXOXO JPZ

WEARING:

THE LIE BY JPZ blouse, skirt, belt, bag, coin bracelet and coat
BVLGARI rings
CALVIN KLEIN ring
Rose & white gold diamond bracelets (with peace and evil eye motif)
Golden vintage bracelets
RAYMOND WEIL vintage watch
GUCCI heart bracelet
Fatima palm rose gold with diamonds necklace
Custom made golden necklace
PRADA sunglasses
LE SILLA over the knee boots

Shop Trapezoid Black & White Delight Clutch


My Personal Style: White Bride In Valley Of Fire October 17 2015, 9 Comments

Valley of Fire is located near Las Vegas in state of Nevada and it derives its name from red sandstone formations, formed from great shifting sand dunes during the age of dinosaurs, 150 million years ago. Complex uplifting and faulting of the region, followed by extensive erosion, have created the beautiful, super photogenic landscape. And so it was a must to make some beautiful editorial pictures there. Blue sky and red rocks were just calling for a white contrast, such as this chic ensemble of stone embellished jacket and long mermaid skirt. 
Looking for a winter wedding dress? This look is absolutely perfect, since the jacket has long sleeves, not to mention the fact that you will look absolutely stunning and innovative, going for a long evening skirt, matched with peplum jacket. And the embellished shoulders – aren’t they just sooooo adorable?

XOXOXO JPZ

WEARING:

THE LIE BY JPZ skirt, jacket, belt, earrings & clutch
Silver, white gold & BVLGARI rings
EVIL EYE and silver bracelet
JIMMY CHOO sandals


My Personal Style: Las Vegas Glitter October 05 2015, 3 Comments

In Las Vegas, city of lights, glitter is always a good idea, right? I love glitter pieces when styled in contrasts, cause that's what gives that chic vibe to it and prevent you from looking like a walking disco ball... So, for the first night out in Vegas, I went for a head to toe The Lie by JPZ look and paired glitter pencil skirt with a statement black blazer, that gave some rough rock touch to the whole ensemble. For a truly dazzling appearance I added some strong silver accessories. You know, in the middle of all those lights, you want to pop out from the crowd...

XOXOXO JPZ

WEARING:

THE LIE BY JPZ skirt, jacket, corset, belt, earrings & clutch
Silver, white gold & BVLGARI rings
EVIL EYE and silver bracelets
JIMMY CHOO sandals


My Personal Style: Las Vegas Boulevard Chic Stroll In White September 26 2015, 6 Comments

Viva Las Vegas! In just a few hours, I'll be landing again in the city of lights. I absolutely love Las Vegas, it's such an inspiration!  Last year, I was rocking Las Vegas Boulevard in white... Stay tuned for this year's looks I'll create with statement The Lie by JPZ pieces...

XOXOXO JPZ

WEARING:

Outfit no. 1:
THE LIE BY JPZ dress, belt, tassel necklace & clutch
Silver, white gold & BVLGARI rings
EVIL EYE and silver bracelets
DOLCE & GABBANA sunnies
JIMMY CHOO sandals

Outfit no. 2: 
THE LIE BY JPZ umbrella skirt & bag
TOP SHOP top
CALVIN KLEIN & BVLGARI rings
EVIL EYE, BEBE and golden vintage bracelets
RAYMOND WEIL vintage watch
DOLCE & GABBANA sunnies
STEVE MADDEN sandals


Shop Trapezoid Small Matte Black & White Leopard Tote

Shop Designer's Masterpiece Silver Studded Matte Black Waist Belt

 

My Personal Style: Accessorized On the Beach August 23 2015, 9 Comments

Who doesn’t like to frolic in the sun in their bikini or one piece? And which fashionista doesn’t like to spice it up a bit (or a lot) with some beautiful statements? There is certainly a wide range of accessories, that I love to use on the bech – bags, belts, sunnies and jewellery.
Ladies, which go for a conservative look, a delicate silver or golden pendant necklace will both add a little extra something to your look. But, if you want to get more glam, be daring and load up on chunky jewels like our The Lie by JPZ silver body chain and leather cuffs in metallic silver hue.
Do not be afraid to use belts on the beach – I love to wear them with my sarongs, to emphasize my waist, but sometimes, I love to pair most special ones also with one piece swimsuit, especially for a late afternoon and night of cocktails under the moonlight. Though heels are not very practical for the beach, do change your favourite daytime flats for a stunning pair of sandals for a cocktail party on the beach and seriously kick up the glam factor!

XOXOXO JPZ

WEARING:

THE LIE BY JPZ swimsuit, belt, body chain, leather cuffs & clutch

BVLGARI & other white gold and silver rings from all over the world
ESCADA sunnies
JIMMY CHOO sandals


Shop Designer's Masterpiece Silver Studded Matte Black Waist Belt

Shop Small Clutch Champagne Silver With Silver Chain

Shop Chunky Love - Leather Cuff Forever Diamonds Black


My Personal Style: Colour Splash, Pattern Drama & Playfully Colourful Straw Bag July 12 2015, 6 Comments

You just have to love summer... All the freedom and craziness with patterns, textures and colours, when it comes down to dressing up is just splendid. As much as I like monochromatic looks, I also love to mix and match, creating looks, for which you would normally think they'll never work... So I paired our striped skirt from SS 2015 collection, colourful multi tassel necklace, fuchsia belt and our new straw bag with leather fringes and wool pom poms, with colourful blouse and citron Lance Jimmy Choo sandals for a bright, chic & lil' bit crazy Sunday!

XOXOXO JPZ

WEARING:

THE LIE BY JPZ skirt, belt, multi tassel necklace & straw bag
MONTE CERVINO blouse 

BVLGARI & CALVIN KLEIN rings
EVIL EYE, Y EYES & GOLDEN VINTAGE bracelets
RAYMOND VEIL vintage watch
DOLCE&GABBANA sunnies
JIMMY CHOO sandals

Shop Candy Crush Petite Babydoll Skinny Belt


#tbt To Girl's Best Friends Or You Never Forget Your First One June 11 2015, 6 Comments

You know what they say - you never forget your first love. True. Maybe because your first love is the one that sticks with you because it's the only person who receives all of you. After that, you learn better. Bags are my true love, the love of my life and yes, I will never forget my first collection, called Girl's Best Friends from 2011. 
Some say that diamonds are a girl's best friend... Are they? Cause there is no better friend than a gorgeous handbag. In it, you carry everything you need, all your essentials, all those lucky charms, everything, you need to get you through the day. Bag is never just a bag. It's my better half, an admirable piece of art. For sure. This Thursday is dedicated to my first love - my first bag collection, which was done with so much passion and excitement... So many sleepless nights, researches, material and hardware hunts... When I turn back, it was all so worth it. And there is no better feeling than seeing a true fashionista with The Lie by JPZ bag in her hand. 
I do believe that if fashion is the art and designers are the gods, then handbags are desserts with whipped cream, chocolate crumbs and maraschino cherry on the top!

XOXOXO JPZ 


#fbf To The Lie by JPZ SS 2015 ReTrO cHiC Collection April 03 2015, 5 Comments

With The Lie by JPZ SS 2015 collection ALMOST OUT, here's a flash back Friday to our SS 2014, ReTrO cHiC. This colourful timeless collection, inspired by the 60's and 70's, combined with a chic touch of a modern edge, was created for retro divas. The collection was designed to be worn from day to night with ease, emphasizing one's elegance, femininity and most of all, discreet, but strong sex appeal - all those attributes, that The Lie by JPZ woman owns... And coming SS 2015 collection will be no different...

XOXOXO JPZ


My Personal Style: Camel & Red March 31 2015, 4 Comments

Today, I am sharing with you a look I wore on a chilly spring day. The temperatures were low, even though we are already at the end of March, so I felt like a splash of pastel would be perfect and this fur trimmed jacket from our FALL WINTER 2014/2015 collection is just everything. So classy, chic and stylish. I paired it with bright red turtleneck, skirt, tassel necklace and brand new red The Lie by JPZ bag from SS 2015 collection... From head to toe, well, knee, to be exact, in The Lie by JPZ is always a good idea, don't you think?

XOXOXO JPZ

WEARING:

THE LIE BY JPZ turtleneck, skirt, fur trimmed jacket,Lara's hat, tassel necklace, belt, fur pom pom charm bag & bag
EVIL EYE bracelets
TED BAKER gloves
LE SILLA over the knee boots













Beautiful Bride With The Lie by JPZ February 22 2015, 3 Comments

If you are not a classic bride and you are having a hard time finding your perfect, elegant, chic, yet elegant and modern wedding dress, then look to our beautiful white gowns from FALL WINTER 2014/2015 collection. We represent to you four different and unique styles, appropriate for all of  you, who are getting married in the nearby future, when the weather is still a bit cold. Here at The Lie by JPZ we love the trumpet silhouette. It shows off a woman's curves while the voluminous skirt moves beautifully as you walks down the aisle and dance the night away. Be unique and add some winter accessories - lara's hat instead of tiara or veil, fur collar or short jacket instead of classic bolero and leather gloves instead of the silk ones and do not be afraid to use even statement belt and clutch. This way, using non traditional accessories, you will create unique and chic wedding style and you will not be worried about how cold the weather is gonna be. The colder, the better - you are gonna look like a snow queen from Russian winter fairytale. 

For your perfect wedding look, do not hesitate to contact us at jpz@jpz.si, and together, we will create unique style you absolutely deserve.

XOXOXO JPZ





Festive December Gift Guide #2 December 09 2014, 10 Comments

Looking for the perfect holiday gift? Here at The Lie by JPZ we’ve prepared the ultimate gift guide for finding creative, luxurious and beautiful gift ideas for everyone on your list.
In our luxe holiday-season gift guide you can find the perfect presents for women and men, from beautiful bags to statement jewellery and accessories for your home by our The Lie by JPZ label.
For the fashion addict, there is no better gift, than our iconic Statement Bag Fashionista. Custom made and personalized with golden plated plaque on which we engrave just about anything you want, this present under the Christmas tree truly will be the best present for your fashion lover. For those, who love special pieces also in their apartment, go for this graphic computer mat, which will add a chic personal touch to your office, working or living room and surprise with it him or her. For the red carpet junkie, there is nothing better than our finest selection of beautiful evening gowns. Get her one, or surprise her with a custom made gown, designed especially for her. For the Accessories obsessed, choose from our wide range of statement belts. This eye-catching pieces can really add a statement to the simplest look and elevate your style to a completely different level. Or go for our beautiful Candy wallets, which can also be the cutest little clutch and surprise your loved one with 2 in 1 gift. Yes, diamond’s are a girl’s best friends and jewellery is the perfect partner for life, who will never let you down. If your lady thinks alike, then you can’t go wrong by surprising her with our best seller - statement Tassel necklace. Go even further and get her two or three in different colours, so she can pair them together the way she wants. And, if she/he loves fashion and just needs a little help in building up hers/his style, then buy her/him our gift card with fashion counseling by our head designer, Jerneja Podbevšek Zhembrovskyy - JPZ. 
Yes, this festive December we've selected 8 original gifts from luxury bags, jewellery, belts, evening wear to computer mats and fashion counseling, with which you’ll dazzle your loved ones. But there is much much more. Get a closer look at our online shop and find your perfect gift or contact us at customerservice@thelie-by-jpz.com for more information about your very own custom made Christmas gift...








The Final Touch October 01 2014, 3 Comments

 

I love how fashion lets you play with textures, colors, fabrics and style. There are no more rules except for one...that is...to break the rules! Sneakers are worn with leather skirts, sweatshirts are worn to offices and even sweatpants are worn with high heels. And after all that, if you open your closet and still feel like you have nothing to wear, you can just borrow a pair of jeans and a shirt from your boyfriend and look fabulous and fashionable. But regardless of clothing, the secret to that finishing touch to your outfit lies in accessories. You can go anywhere from big and chunky to small and subtle and twist your style in an blink of an eye. So let your imagination run wild and play with belts, like our Classic Black Chainy Waist Belt, necklaces, like our chunky Trio Golden Candy Tassel Necklace Fuchsia and interesting bags, such as our Designer's Masterpiece Bronze Olive, to explore the unlimited options that fashion has to offer...




Buckle up! September 21 2014, 3 Comments

Well...let's face it. Hot, summer days are over. Soon we will start wearing warm jackets, coats, ponchos and this season's trend blanket coats. If you want to give your cold season outfits that head turning effect, we suggest you stack up on belts and use them to cinch your favorite outwear. Depending of your style you can go from skinny to wide, elegant or rebellious or even alternate your look from day to night just by changing the belt. Have you ever taught that updating your wardrobe could be so simple?



My Personal Style: Summer Beach Style = Accessories August 28 2014, 4 Comments

I like to be a bit of an outsider and stay home, working really hard, when everybody leaves on holiday and I love to relax when everybody is stressing out. That is why my main summer vacation always comes at the end of August.

The holiday vibe is amazing. Going out each night until 2am or fall asleep without any bad feeling at already 9pm, beautiful tanned skin and salt on your body - this is the luxury that comes together with my summer holiday. For me nothing’s more enjoyable during hot summer days than feeling absolutely free and lost. Early escapes to the beach, late night dinners and cocktails without any timeline, endless naps and talks with family and friends. Phone on a silent mode is another thing I love about holiday. And, while being so relaxed, I just love to get out all those accessories, swimsuits, jeans shorts, turbans, big or small hats, clutches and straw bags and creating my summer beach style. What I love about it is the fact, that my outfits can work glamorous on the beach, but also in the city during the day and some of them even on a late night dinners, when switching flip-flops to high heel sandals.

My summer beach style differs on locations. So in Dalmatia, while on the boat, discovering beautiful islands, I love the outfits with a little boho vibe, very casual and beach ready but at the same time with a needed touch of edginess and chic. When in Miami, Rimini, Cannes or Monte Carlo, I love to go for more glamorous and elegant beach style. Talking about jewellery on the go, chunky pieces as well as most tiny and elegant ones, and of course, also body jewellery, are definetly a must. Without it, I really feel naked.

Also, I love to wear belts with chic pareos, kimonos, waisted playsiuts, kaftans or tunics. Chic belt can really elevate the entire look and with it you can nicely accentuate your stature. When packing, I never forget about straw bags, which are just perfect for the beach, travel or city. And, when I do not need to take a lot of stuff with me, I always go for clutches. It would be an absolute crime to wear them only in the evenings since they look extremely chic even on the beach. Playing with different hats and sunglasses (my absolute favorites are cat-eye and aviators) is also something I never miss when creating my beach outfit. And combining bikini tops and bottoms from different sets is something that I find really amusing.Oh and nothing, really nothing is more fun on the seaside, than wearing marine and sailors inspired clothes – I just love it!

So, my dear fashionistas, be creative also with your summer beach outfits, dare to be different, dare to create your personal statement style and become fashion icon – even on the beach!

XOXOXO JPZ